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Leisure Management - Hydrow: Rowing re-imagined

Sponsored

Hydrow: Rowing re-imagined


Bring the outdoors into your health club, gym or fitness space with Hydrow, the leading connected rower

The Hydrow enables users to navigate the world’s most famous waterways, virtually PHOTO: HYDROW

Robust, durable and engineered to provide a seamless experience for both businesses and their members, Hydrow is an amazing full-body workout that pushes the body and releases the mind.

Access +3,000 live and on-demand workouts with world-class athletes, streamed live from beautiful waterways around the world. Members can row across Lake Lucerne in Switzerland, float down the Charles River in Boston or even take in some of the local sights as they skim past London Bridge on the River Thames.

As well as being one of the most efficient and effective workouts, Hydrow will blend seamlessly into your gym surroundings with its sleek and sophisticated design. Virtually silent and ergonomically crafted for comfort, this state-of-the-art piece of fitness equipment will transform the way your members work out.

Commercial warranty
Plus, the Hydrow rowing machine comes with a commercial warranty, making it perfect for health clubs, leisure centres, rehabilitation centres, colleges and universities and those investing in corporate wellness or residential communities.

From its conception, Hydrow was developed as a fusion between gym and outdoor exercise; blending the immersive experience of being out on the water with the convenience of an indoor setting and reflecting the growing trend towards digital fitness, which has emerged over the last few years due to COVID-19.

Hydrow’s multi-sensory approach is brought to life through an incredible 22 inch HD screen and patented Live Outdoor Reality, which immerses your members in a captivating on-the-water world.

In contrast to ‘studio focused’ modern fitness brands, Hydrow keeps your members connected to the natural environment. Whether that’s through the library of live and on-demand workouts, or the patented, computer-controlled drag mechanism which flawlessly replicates the pull of the water – it’s an indoor experience unlike any other.

But there’s more. This revolutionary rowing machine promises to work 86 per cent of major muscle groups, compared to less than 44 per cent used in running or cycling. Full body, yet low impact, Hydrow is perfect for all ages and abilities, including those returning from injuries or just looking for a light-paced cardio option.

Library of workouts
Hydrow also offers an entire library of on-the-mat strength training, conditioning, yoga and Pilates classes to complement rowing. These workouts range from 5-45 minutes, targeting the legs, back, arms, glutes and core.

Friendly athletes – including world champions and Olympians – will talk your members through the motions and metrics of every row. They can choose between Breathe, Sweat and Drive workouts, which all feature a leaderboard for those with a competitive side.

Join British rowing champion, Mike Dostal on a tough, but light-hearted row, or try a high-energy workout with US Paralympic champion Dani Hansen. Whatever your members are looking for, there’s plenty to keep them motivated.

With unlimited user profiles, Hydrow delivers a personal experience to every user. Members can link up with their Strava accounts, monitor their heart rate as they row and even connect Bluetooth headphones for more privacy.

Through the Hydrow app, members can also access personal tracking, progress monitoring and analysis of their fitness data. Plus, it’s easy to get started with simple account creation for new users, so they’ll soon be ‘out on the water’.

After almost two years of lockdowns and restricted travel, Hydrow will give your members the chance to be put through their paces with workouts that feel more like adventures as they glide down Lake Winnipesaukee in New Hampshire, rather than doing the same circuit of the local park. And what’s more, for every 25 (non-consecutive) days your members work out, Hydrow will donate to water.org on their behalf.

Bring the outdoors into your gym space today. Visit www.hydrow.co.uk/commercial to arrange a one-to-one introductory call and demo, and discover how Hydrow can fit into your business.

PHOTO: HYDROW

"Hydrow was created to transform the rowing experience, helping people realise its true benefits. It’s an investment that will excite and engage your members" – James Moffat, Hydrow UK


Originally published in Health Club Management 2022 issue 1
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