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Leisure Management - Pulse Fitness: Delivering a transformation

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Pulse Fitness: Delivering a transformation


Pulse Fitness has revitalised Strood Sports Centre for Medway Council

Pulse Fitness has installed cardio and strength equipment photo: PULSE FITNESS

Earlier this year, Pulse Fitness was tasked with breathing new life into the Strood Sports Centre, a beloved community hub under the management of Medway Council.

With around 2,200 members relying on the facility for their fitness and wellness needs, the refurbishment presented an excellent opportunity to bring a connected-fitness experience to Strood locals with the latest Pulse Fitness equipment.

The facility had long been due for an overhaul and when the company was chosen to spearhead this renewal project its goal was clear – to create a modern, welcoming environment that would encourage and support the local community's health and fitness journey.

A complete refurbishment
Pulse Fitness provided a comprehensive refurbishment of the cardiovascular offering, installing the latest cardio equipment including treadmills, cross trainers and bikes, providing an enhanced connected experience through the fitted 18.5-inch screens, allowing access to the innovative console technology.

This addition allows members to stay engaged and motivated during their workouts, making them more enjoyable and effective.

In collaboration with Medway Council, Pulse Fitness provided recommendations on the best equipment choices and designed a layout that maximised space and enhanced the aesthetics of the gym. The team also installed a range of plate-loaded and resistance equipment, carefully selected to meet the diverse needs of Strood Sports Centre's members.

Overcoming Obstacles
Pulse Fitness had to ensure there was adequate headroom for certain pieces of equipment, even raising the roof in some areas. Additionally, rewiring was required to accommodate the advanced technology incorporated into the new equipment.

It was a significant achievement for Pulse Fitness that it emerged as the chosen supplier, given how competitive the bidding was for the installation. Its selection marked the beginning of a mutually beneficial partnership with Medway Council, strengthened by dedication to high-quality spaces that promote wellbeing.

“We’re proud of the relationship we’ve formed with Medway Council and it was a privilege to revamp the centre for the local community,” says regional sales manager, Ian Catton. “We worked hard to give a new lease of life to this community hub and look forward to working with Medway Council again in the future."

More: www.pulsefitness.com

photo: PULSE FITNESS

"It was a privilege to revamp Strood Sports Centre for the local community" – Ian Catton, Pulse Fitness


Originally published in Health Club Management 2023 issue 11
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