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Leisure Management - Matrix Fitness: Rugby elite

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Matrix Fitness: Rugby elite


A new performance gym from Matrix is taking Cardiff Rugby to the next level

The gym has been designed to meet the specific needs of rugby players Photo: Huw Evans Picture Agency
Cardiff Rugby is developing a High Performance and Health Centre Photo: Huw Evans Picture Agency

Following on from a long-term partnership agreement announced with Matrix Fitness in October last year, Cardiff Rugby has opened its doors to a fully-equipped, high-performance facility – the Matrix Performance Gym – at its clubs training centre in Pentwyn.

The Matrix Performance Gym combines traditional strength training with a vast array of cardiovascular equipment, including a innovative spin studio, to offer training variety and versatility. It has also had a full rebrand to reflect the club’s rich heritage, achievements and long-term ambitions.

Director of rugby, Dai Young said: “We were thrilled to agree a new partnership with Matrix earlier this season and knew they would do a fantastic job – from previous experience of working together.

“The trustworthiness of the brand, the phenomenally durable equipment and the quality of the customer service they provide made this facility transition an exciting venture.

“They have once again exceeded our expectations with the design, reconfiguration and installation of this brilliant facility. It elevates us to the next level of elite facilities and will be an important factor in our continuing development and journey as a club.”

The fitness journey
As part of the installation process, Matrix Fitness brought the Cardiff Rugby vision to life by seeing the project as an entire, wraparound fitness journey. It wasn’t just about the installation of equipment, but also about how the players felt working out in the space.

Matrix Fitness provided expert advice on branding, the ergonomics of the layout of the gym and the lighting, in order to create the best atmosphere and enhance the feel of the elite sport environment.

“We’re enormously grateful to Matrix for its continued support and look forward to working together for many years to come,” said head of physical performance, Trystan Bevan. “They maximised every inch of space and delivered a vision I didn’t have the imagination to see. The result is an incredible training space that inspires and motivates everyone who steps foot through the door.

“I genuinely believe we have the very best rugby club facilities in the UK, if not in Europe,” he said. “The equipment is first-class, with everything to suit an elite rugby team and extras such as the Matrix climbers and spin studio to increase high-intensity, low-impact sessions.”

The gym is the first phase of the club’s new High Performance and Health Centre at Pentwyn and its latest show of support for Cardiff Rugby.

www.uk.matrixfitness.com

Photo: Trystan Bevan

"I genuinely believe we have the very best rugby club facilities in the UK, if not in Europe" – Trystan Bevan, Cardiff Rugby


Originally published in Health Club Management 2022 issue 6
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