 |
|
|
 |
03 Jul 2023
Precor launches distribution division with Stages Cycling the first brand on board
BY
Tom Walker
|
Stages Cycling’s products include the Stages SC3 and the SC2, which has become popular in the boutique cycling studio sector
photo: Stages Cycling
Precor has signed a global distribution deal with Stages Cycling, manufacturer of commercial indoor cycles, power meters and cycle computers. The strategic partnership will see Precor become the worldwide distributor of Stages Cycling’s commercial product lines, leveraging Precor’s existing sales, service, and distribution network in more than 100 countries.
It's thought that Precor plans to extend its marketing of other suppliers' products and take on further brands – a strategy which is working well for many high street retailers.
Precor is a wholly-owned subsidiary of Peloton and was temporarily rebranded as Peloton Commercial after which this decision was reversed as the brand reverted back to its original name.
Peloton has confirmed that it had considered a sale of Precor, but is now working to build value in the business – a strategy the Stages deal is part of.
Stages Cycling’s products include the Stages SC3 and the SC2, which has become popular in the boutique cycling studio sector.
Additionally, Stages Studio provides cloud-based data analysis, group display and "motivational indoor cycling experiences".
Dustin Grosz, CEO of Precor, said: “Stages Cycling is a global leader in the cycling industry, with products that are trusted by professional cyclists and indoor cycling studios around the world.
"We are excited to offer their innovative cycling products to our customers, who are looking for equipment that is backed by the service and support of a partner they trust.”
 |
|
|
|
|
|
|
|
|
|
Connect with
Sport Parks Leisure |
|
|
|
|
|
|
|
|
|
|
|
|
|
| News headlines |
|
|
 |
 |
|
21 Sep 2023
Improved mental health is now a stronger motivation for Brits to exercise than staying in shape. More than half of respondents (54 per cent) to a
.... more>> |
|
|
|
 |
|
20 Sep 2023
The World Health Organization (WHO) has published its first-ever report on the "devastating global impact" of high blood pressure, along with
.... more>> |
|
|
|
 |
|
12 Sep 2023
Former world number one tennis player Maria Sharapova has entered into a multi-year partnership to become Aman’s first-ever global wellness
.... more>> |
|
|
|
 |
|
10 Sep 2023
Over 100 experts in health and wellbeing gathered in central London yesterday (Friday 8 September) at the invitation of Kim Leadbeater MP, to discuss
.... more>> |
|
|
|
 |
|
07 Sep 2023
We Work Well, organiser of hosted buyer events, has announced it will launch into the US in 2024 with an event called W3Fit North America. Held
.... more>> |
|
|
|
|
|
 |
|
| Company profile |
|
ABC Trainerize
ABC Trainerize is a member engagement mobile app and software platform that allows coaches and fitness businesses to expand their reach beyond their physical space, better connect with members, and digitize the training experience.
View full profile>> |
|
| Catalogue gallery |
|
|
| Featured Supplier |
|
 |
|
|
|
in this issue
• Virgin gets right to wipe out rent arrears
• Fitness industry mourns passing of Jan Spaticchia
• STA offers mindfulness resources
|
|
|
|
|
|
|
 |
| Latest jobs |
 |
Swim Teacher
Salary: Competitive
Location: Romford
Company: Everyone Active
|
|
Duty Manager
Salary: Full time position - up to £23k Circa
Location: Romford
Company: Everyone Active
|
|
|
|
|
|
| Diary dates |
|
| Powered
by leisurediary.com |
 |
|
|
|
|
 |
|
|
|
| Leisure Management magazine 2018 issue 1 |
|
|
|
|
|
|
 |
|
Environment:
Back to nature
British wildlife is being attacked on many fronts. Stephanie Hilborne, CEO of The Wildlife Trusts, wants to involve everyone in preserving nature More>> |
|
|
|
|
| Leisure Management magazine 2016 issue 1 |
|
|
|
|
