Beauty grows from the ground up. Starting deep within the soil, beauty stems from this planet and is ours to preserve, protect and nourish.
Over the years, Comfort Zone has fully embraced sustainability and from 2022 this commitment has been taken one step further, with the new European Organic Regenerative Center (EROC), located next to the Comfort Zone Village in Parma, Italy.
Founded in partnership with the Rodale Institute, the 15 hectares dedicated to this project are a hub of regenerative organic farming for scientific research, active ingredient cultivation and education for farmers.
Comfort Zone has chosen to support regenerative organic agriculture for its contribution to climate change mitigation through the revitalisation of soil and carbon sequestration.
"Partnering with Rodale Institute is a great step on our regenerative journey to making the world a more beautiful place through beauty, ethics and sustainability,” said Davide Bollati, Davines group chair.
To further support this regenerative cause, in September, Comfort Zone will launch the We Sustain Beauty Campaign, underpinning the Rodale Institute through the partnership with 1% For the Planet.
This initiative – offered through its spa partners – will include educational opportunities, special promotions for consumers and a limited-edition ‘We stand for regeneration” kit, including travel sizes from Comfort Zone’s Sacred Nature – the brand’s Ecocert-certified collection with ingredients grown via regenerative organic agriculture.
photo: Comfort Zone
Product news
12 Apr 2024 MyEquilibria combines art and outdoor exercise "We summarise what we do in two words – functional art," says Gian Luca Innocenzi, CEO and
founder of MyEquilibria, which specialises in high-end outdoor exercise equipment.
12 Mar 2024 Egym’s Open Mode extends access to its strength equipment Egym has introduced Open Mode on its Smart Strength machines, enabling them to be used as a
replacement for traditional weights on the fitness floor, rather than solely as circuit-based
machines.
09 Feb 2024 Balanced Body partners with Third Space on its new group reformer pilates offering As Third Space unveiled its latest club in Wimbledon at the end of 2023 as part of its growth
development into suburban, residential locations, it also revealed a new state of the art
Reformer Pilates studio at the new site in response to members seeking a low-impact, full-
body workout for all abilities.
Comfort Zone Conceived in 1996 by Dr Davide Bollati, founder of the Davines Group, a leading Italian certified B Corporation developing and manufacturing sustainable skin and hair care, Comfort Zone offers result-oriented face and body products and professional treatments. Comfort Zone Parma Italy
